I woke up to some great news this morning. Walmart released a statement letting the world know that they will now carry a new awesome organic line called Wild Oats in their stores. Can you believe the world’s largest retailer is bringing an organic line to the people at a 25% cheaper price point (compared to other organic lines?) I love it. This just means more people will be able to eat organic, or people who wanted to eat organic in the past but couldn’t afford it might be able to now. Heck, this organic line may even reach a new demographic of people who had never even considered eating organic, and might go that route now, teaching the country to eat better and live better. This is seriously a beautiful thing and makes me so proud to see my beloved Walmart taking steps everyday to make the organic world more readily available to people.
- Wild Oats Marketplace Organic™, which adheres to USDA guidelines for organic certification and includes everything from canned vegetables to a full range of spices such as paprika, curry powder and ground cinnamon.
- Walmart will carry a broad variety of Wild Oats Marketplace Organic™ categories – from salsa and pasta sauce to quinoa and chicken broth.
I am headed to Walmart now to buy Wild Oats Marketplace Organic™ products and put them to good use. Seeing that round USDA seal for organic certification is pure joy.